Pay-Per-Click

CraftSense

Whether your goal is increasing conversions for your ecommerce website or brand awareness for your services. Our PPC experts are great at delivering results that give you return on your marketing investments.

WHAT IS PPC?

PPC allows marketers to place ads strategically on a variety of online marketing platforms to make their products and services highly visible to their target market. This means the advertisements you see across the web are pay per click ads.

Pay per click marketing is a paid search model used to build brand awareness, promote brand offerings and gain immediate traction from specific audience segments. With PPC, advertisers only pay each time a user clicks on the PPC ads -- hence the name pay-per-click.

People usually think of Google PPC when hearing or talking about what is pay per click. But pay-per-click goes beyond the Google search engine results pages (SERPs) and the Google Display Network. Social media sites, such as YouTube, Facebook, Pinterest and LinkedIn, also use the pay per click model.

Benefits of PPC

Entrust CraftSense as your PPC Management agency

HIGHLY TARGETED

The major benefit to PPC advertising is that it focuses on your target market. As long as you only select relevant keywords in your advertising campaign.

COST

With daily budgets and relatively low cost per clicks. If used correctly, PPC is often cheaper than SEO and other forms of advertising. At CraftSense we'll offer unbeatable ROI.

MEASURABLE

Every penny you put in to your PPC campaign spend can be accounted for along with every conversion, all costs and spend are measurable.

VISIBLE CHANNEL

PPC produces near immediate results which is far faster than SEO, not only will these immediate results give you sales, but they can also be used to help your SEO campaign with help from CraftSense

MULTICHANNEL

With pay per click advertising services, you can now leverage various marketing channels to promote your brand and reach a large number of people on the internet.

TOTAL CUSTOMIZATION

Beat the competition with custom, highly-relevant campaigns by selecting appropriate keywords, audience, placements and location that resonates with your target audience.

Paid Advertising

Social Media Advertising

There were 11.00 million social media users in Kenya in January 2021.
Its time you tapped into this vast market.

Invest now in pay per click advertising services to improve your brand recognition, reduce marketing costs and stay top of mind with your prospects.

Our pay per click specialists determine your target audience, analyze their social media behavior and utilize images, videos and texts to improve your customer reach and brand engagement.

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YouTube Ads

Let us help you create memorable YouTube ads and connect with potential clients through a more targeted YouTube video marketing approach.

Our team explores advanced YouTube targeting options, sets up video remarketing campaigns and includes an element of surprise in your in-stream ads.

We create YouTube ads that tell your unique stories and resonate with your target audience.

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Google Shopping Ads

Google Shopping ads are suitable for websites with a large volume of products.

These PPC ads appear in a carousel above or beside the main Google search results, allowing prospects to view the products and prices on Google SERP before they even click onto anyone’s website.

This means every click you are paying for has a higher chance of converting, assuming your target customers have already explored all product offerings on Google Shopping ads. Our PPC agency recommends Google Shopping to eCommerce businesses aiming to reach customers with clear buying intent.

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Hire CraftSense

to patner in growing your business

Get experienced services from our pay per click agency and drive immediate, qualified traffic to your landing pages without the stress and hassle. Our pay per click management company handles everything from keyword research and analysis, channel strategy and PPC campaign launch to monitoring and pay-per-click ads A/B testing. Choose our PPC company and get conversion-driven campaigns that fit your budget.

hire us

Pay-Per-Click

WHAT IS PPC?

Benefits of PPC

HIGHLY TARGETED

COST

MEASURABLE

VISIBLE CHANNEL

MULTICHANNEL

TOTAL CUSTOMIZATION

Paid Advertising

Social Media Advertising

YouTube Ads

Google Shopping Ads

H​ire CraftSense

to patner in growing your business

Hire CraftSense